Clearance.
The building is stripped back to sound structure — all demolition and clearing works completed before renovation begins.
References
Two things stand behind every Klardenkmal project: how we build, and the record of what we have built. Both are here.
Part A
A1
In this category, the usual sequence is: a developer sells the apartments, then tenders the construction to whichever subcontractors are available, then manages them at arm’s length. Every link in that chain is a place where responsibility can be passed along — and where a buyer’s timeline and quality can quietly erode.
We know, because in 2019 we were on the buyer’s side of exactly that problem. Our first two construction firms did not meet the standard the work demanded. So we stopped hiring builders project by project, and built a construction team of our own.
A2
Our construction team is grown and led by master craftsman Radu Rednic — in construction since 1996, in Germany since 2018. From a handful of craftsmen at the start, it has grown to eighteen today, built around a stable core that has been with us for years — in permanent employment, not labour assembled for one project and dissolved after it.
Alongside the team works architect Dan Gornivoceanu — 40 years in real estate development, as an architect and site manager, across Romania and Germany — as collaborating architect and construction-operations consultant. Execution and project organisation, each in expert hands.
A3
On every project, one company — Kraftmar GmbH — is the property developer (Bauträger) and the general contractor, and our team builds under its direct management. The three roles that this category normally splits across separate firms sit, here, in one place.
For the buyer, that means one partner responsible for the development and the build, and one point of contact throughout — from the first conversation to the keys.
The single-entity model
Three roles the market usually splits — held in one.
The usual way
The Klar way
A4
Heritage restoration follows an order that protects the building and the buyer at once.
The building is stripped back to sound structure — all demolition and clearing works completed before renovation begins.
Load-bearing repair, roof, services — the parts no one sees but everything depends on.
Original features that define the building — façade, proportion, woodwork, stonework — restored in coordination with the heritage authority.
Heating, insulation where permitted, and finishes, to a KfW-Effizienzhaus standard, integrated discreetly into the historic fabric.
A5
Every contract follows the MaBV — the German ordinance governing developer payments. You pay in staged instalments, and each instalment is released only once the preceding construction milestone has been verified and completed. What releases each instalment is worth being precise about: the project architect certifies, in writing, that the stage it covers has been completed to standard — and does so under personal professional liability, with their own licence at stake. An independent professional stands between each payment and the work it pays for. The payment schedule and the build are tied together; one does not run ahead of the other.
Part B
B1
B2 · The founding project
Three buildings, fourteen apartments, renovated between 2019 and 2023 by this team — developed and financed by the founders personally, before Kraftmar GmbH existed. Rented, and generating rental income, ever since.
Reusaer is a standard renovation, not a monument property. It is where the full development cycle was learned on the founders’ own capital — acquisition, planning, construction, renting, management — and it is the standard every project since has been measured against.
Façade · before and after
Interior · before and after
B3 · Selected work
Beyond Reusaer, the team has renovated and restored more than 100 units across Germany — apartments and several single-family houses — for partners and other clients. A selection is below: street, city, scale, and the work itself, before and after.
Come and see
Reusaer Straße is in Plauen, and visitors are always welcome — the completed buildings, and the projects under way, are a short distance apart.
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